In some parts of the country, Superlice have built up a resistance to many available head lice treatments. As Nightline explains, the problem is that highly toxic treatments have been over used, and the lice have now built up an immunity. Just like over the years, many other bugs have become resistant to antibiotics.

Hair Fairies was invited on the show, as we offer an alternative way to treat head lice, a treatment that is all natural, and one that those pesky nits don’t build up a resistance too.

LOS ANGELES, CA, January 29, 2010 – Hair Fairies, the head lice helpers, today reaffirmed its commitment to placing social conscience over short term profit. The nationwide Hair Fairies salons offer free guidance on safe, all natural ways to eliminate head lice. The Hair Fairies website offers a simple step-by-step “Do It Yourself” guide to head lice elimination. The company believes that the best way to beat the recession is to put the customer first. The Hair Fairies approach has drawn increasing media attention, both national and local. Hair Fairies will be featured on ABC 7 Chicago’s “News This Morning” show on February 1.Head Lice Company with a Social Conscience Defies the Recession

“I want our world to be a better place to live in, and I want Hair Fairies to help make that happen,” said Maria Botham, founder and president of Hair Fairies. “I believe that companies have a responsibility to help their customers save money, and care for their employees. Hair Fairies is the Starbucks of head lice removal.”

The Hair Fairies’ socially responsible message has gained increasing media attention. Only last week, Hair Fairies was featured on the popular morning show, “Good Morning America.” The upscale head lice salon, with a mission to help out, has also been featured on “The Doctors” with the renowned pediatrician, Dr. Sears. Maria Botham will appear on ABC 7 Chicago’s “News This Morning” show on February 1. Hair Fairies charm is partly explained by their belief in using non toxic, all natural products. The company prides itself on employing ingredients such as eucalyptus, lavender and aloe vera. Appropriately, the motto of this family run business is “Care, nurture and educate.”

Maria Botham is upbeat about the future. “The key to success is putting people’s happiness before profit. When I heard a little girl ask to have her birthday party held at Hair Fairies, I knew we were doing something right.”

The “Do It Yourself” guide includes simple instructions, and professional tips.  A demonstration video will be online shortly. Those who prefer, can drop by one of the kid friendly salons in New York City, Chicago, Los Angeles, San Francisco or San Diego, where free advice is also available.

LOS ANGELES, CA, January 25, 2010 – Hair Fairies, the head lice helpers, today announced a plan that’s tough on head lice, but easy on the wallet. The self-help initiative will deliver free counseling on safe, non toxic ways to eliminate head lice. The Hair Fairies website will offer a simple step-by-step tutorial to help families to help themselves. A free Hotline is available to answer parents’ concerns over head lice infestation. In a challenging economic climate, getting rid of head lice does not need to be a big out of pocket expense. Hair Fairies will be featured on the popular TV news program “Good Morning America” on Tuesday, January 26.

“Folks across America are on a tight budget,” said Maria Botham, founder and president of Hair Fairies, “so we’ve decided to offer people our secret sauce for free. We want to help families beat head lice, and save money.”

Hair Fairies is a nationwide chain of upscale salons, and when a client is treated in-store, there is a 100% service guarantee. But in the current economic climate, many families are wary of the additional out of pocket expense involved in visiting a head lice salon. The Hair Fairies self-help initiative is ideally suited to the family that needs help, but also needs to save a few dollars. Families will be reassured that the products recommended by Hair Fairies are all FDA approved and non toxic.

The Hair Fairies’ approach is attracting national media attention. On January 26, Maria Botham, the founder of Hair Fairies, will appear on the ABC television show, “Good Morning America.” She will help explain to the viewers how a family can deal safely, and effectively, with a head lice problem.

The self-help guide at www.hairfairies.com will include a step-by-step tutorial, and a demonstration video. It will be packed with professional insider secrets and tips. Free expert help is also available at any of the kid friendly salons in New York City, Chicago, Los Angeles, San Francisco or San Diego, or on the Head Lice Hotline at 1-877-285-0069.

About Hair Fairies, Inc. – Hair Fairies was established in 1999 and has successfully served over 30,000 families. Their services are recommended by hundreds of pediatricians, public health departments and schools. To learn more about Hair Fairies, call the Hair Fairies Hotline at 1-877-285-0069 or visit www.hairfairies.com.

The holiday season is here and head lice are the last thing on most people’s minds. But sometimes, the unbelievable becomes believable, and those pesky bugs invite themselves in to spoil the family fun. If head lice do show up, it may be time to visit a welcoming Hair Fairies salon, where every Saturday in December, families will be able to get rid of head lice, and meet Santa Claus at the same time. Santa will be there until Christmas is over, and the kids can expect smiles, candy cane and wonderful photo opportunities. As the gentle, highly trained Hair Fairies technicians take any head lice problems away, Santa will be delighted to hear the kids’ wish lists. Hair Fairies have provided frantic families with safe, non-toxic solutions since 1999, and their pediatrician recommended services are 100% guaranteed.

Maria Botham, founder and president of Hair Fairies said, “The holiday season is such an important time of year for families. Head lice can be a headache, so we wanted to invite Santa Claus to help put the smile back on everyone’s face.”

Hair Fairies celebrates all family holidays, and they will also be celebrating the festival of Hanukkah, the festival of light, by giving out free dreidels (toy spinning tops) for as long as stocks last.

Maria said, “There’s nothing like playing a fun, family game to bring people together over the holidays!”

December at Hair Fairies sees a whole host of great sales promotions, and until the end of December 2009, customers can profit from 50% off the entire range of Hair Fairies’ all natural Nit-Zapping products. There are also great online discounts on their entire range of 100% natural, non-toxic products. From 24 November until 17 December 2009, clients can take advantage of an online shopping discount worth $5 off $30, $10 off $60, $10 off $100 or $20 off $120 (pre-tax and shipping), with a limit of one discount per user. The online dollar discount is in addition to the seasonal 50% off, and should not be missed. The Hair Fairies product range is FDA approved and includes prevention kits, oils and sprays, eucalyptus laundry additive, foaming hand soap and of course their signature Nit-Zapping Clenz Shampoos and Creams. Not only are their products natural and effective, but with their herbal ingredients they smell great. To take advantage of the online discount, visit the Hair Fairies website.

About Hair Fairies, Inc. – Hair Fairies has been a trusted name in the head lice removal business since 1999, and has been featured in national publications including The Wall Street Journal and People Magazine. With salons in New York City, Chicago, Los Angeles, San Francisco and San Diego, Hair Fairies has now successfully served over 30,000 families. Their services are recommended by hundreds of pediatricians, public health departments, schools, and many other health professionals. To learn more about Hair Fairies’ services, salons or products, call the Hair Fairies Hotline at 1-877-285-0069 or visitwww.hairfairies.com. You can also join them on Facebook and Twitter.

SOURCE Hair Fairies-The Head Lice Helpers

S ANGELES, Nov. 25 /PRNewswire/ — Hair Fairies, the head lice helpers (www.hairfairies.com), announced that it will ring in the holiday season with a Thanksgiving Nit Zapping(TM) giveaway. The first 100 callers to the Head Lice Hotline at 1-877-285-0069 will receive their choice of a free, all natural, Nit-Zapping(TM) shampoo, cream or prevention oil. In addition, Hair Fairies will offer 50% off its whole range of safe, non-toxic products throughout December. More seasonal discounts are available online.

The holidays are a wonderful occasion for families to enjoy time together. But what happens if the unbelievable becomes believable and a bunch of uninvited head lice come to stay? Don’t Panic! Call the Hair Fairies Hotline at 1-877-285-0069. The first 100 callers will receive their choice of one completely free Nit-Zapping shampoo, cream, or prevention oil. Once the first hundred free products are gone, there are still more great promotions. From Thanksgiving until the end of December 2009, customers can enjoy 50% off the entire range of Hair Fairies’ all natural Nit-Zapping products.

As Maria Botham, founder and president of Hair Fairies said, “The holiday season can get pretty crazy, and no one needs a head lice infestation making things crazier. We think our festive giveaway promotion will keep everyone smiling, and safe!”

In fact, the giveaway promotion and 50% off deal are not the only great treats these holidays. Hair Fairies is also offering big online discounts on their complete range of 100% natural, non-toxic products. From 24 November until 17 December 2009, customers can take advantage of an online shopping discount that delivers $5 off $30, $10 off $60, $10 off $100 or $20 off $120 (pre-tax and shipping), with a limit of one discount per user. The online dollar discount is on top of the seasonal 50% off, and that makes for a fantastic deal. Qualifying products include, prevention kits, oils and sprays, eucalyptus laundry additive, foaming hand soap and of course Nit-Zapping shampoos and creams. To take advantage of the online discount, visit the Hair Fairies website.

For people who are not comfortable dealing with head lice on their own, Hair Fairies also has the perfect solution. They offer a 100% guaranteed head lice and nit removal service, either in one of their welcoming salons, or in the comfort of a client’s home. All the Hair Fairies salons are totally kid-friendly and carry a ton of computer games and DVDs so that both parents and kids can keep their holiday cheer. Hair Fairies has branches in New York City, Los Angeles, San Francisco, San Diego and Chicago, and is the only head lice busting business with a free national Head Lice Hotline.

The Hair Fairies FDA approved all natural product range is safe and non-toxic, and includes traditional ingredients such as aloe vera, sage, lavender and peppermint oil. Their approach has been recommended by hundreds of pediatricians and health professions across America, and was recently featured on the Sirius Radio show “Radio Doctor.” The Hair Fairies three step Nit-Zapping process has been developed and perfected over the past 10 years and involves: a careful and individual evaluation, a manual picking out of the head lice and nits, and finally, treatment with safe, non-toxic products that help prevent the pesky pests returning to the hair.

About Hair Fairies, Inc. – Hair Fairies has been a trusted name in the head lice removal business since 1999 and has been featured in national publications including The Wall Street Journal and People Magazine. With salons in New York City, Chicago, Los Angeles, San Francisco and San Diego, Hair Fairies has now successfully served over 30,000 families. Their services are recommended by hundreds of pediatricians, public health departments, schools, and many other health professionals. To learn more about Hair Fairies’ services, salons or products, call the Hair Fairies Hotline at 1-877-285-0069 or visit www.hairfairies.com. You can also join them on Facebook and Twitter.

LOS ANGELES, CA, March 24, 2009 – Released in the in the March issue of Archives of Dermatology, researchers in Germany concluded that wet combing is more accurate than a visual inspection for discovering an active case of head lice. Hair Fairies, The Head Lice Helpers™, began using this method in 1999 as part of their Nit-Zapping™ process performed in their salons nationwide.

After opening in Los Angeles nearly 10 years ago, Hair Fairies spent years adjusting and improving their process and products resulting in their Nit-Zapping process they now use with a 100% guarantee.  Servicing thousands of clients since opening, Hair Fairies technicians are trained to perform the Nit-Zapping process, which includes a wet screening and comb through followed by a dry, nit-picking session to manually remove the nits and lice.

Fellow parents, school nurses and pediatricians have seen the success of the Nit-Zapping process and have referred friends, students and patients to Hair Fairies, “I refer my patients to Hair Fairies because their service and products have proven to be an effective method to remove head lice.  My patients have been very happy with Hair Fairies.” Said Dr. Pepitone, MD, a pediatrician in the Bay Area.

“We believe our process is the fastest, most effective way to get rid of head lice,” said Maria Botham, Founder and President of Hair Fairies.  “For a research study to be published that supports what we discovered through years of experience and thousands of clients is validating.”

In addition to kid-friendly salons featuring Game Boys, children’s videos and portable DVD players, Hair Fairies offers a full line of natural, non-toxic lice removal and prevention products in the salon or online as well as in-home lice removal services, school screenings and informational seminars.

About Hair Fairies, Inc. – Hair Fairies has been a trusted name in the head lice removal business since 1999 and has been featured in national publications including The Wall Street Journal and People Magazine. With salons in Chicago, Los Angeles, New York City, San Francisco, and now San Diego, Hair Fairies has become a leader in helping frantic families plagued with head lice.  For more information about Hair Fairies services, salon or products, call the Head Lice Hotline at 1-877-285-0069 or visit www.HairFairies.com.

SAN FRANCISCO, CA, February 23, 2009 – Hair Fairies, the head lice helpers, announced today that it has hit the road to bring its nit-picking services to two local Oakland schools, proactively tackling head lice in a school district without a no-nit policy.

Oakland Unified School District reversed its no-nit policy in 2006, so students with nits (lice eggs) are allowed in the classroom to minimize days missed during lice outbreaks. Schools are no longer required to perform head lice screenings, however, two schools recently took proactive steps to screen their students. Hair Fairies visited both Hillcrest Elementary and Chabot Elementary this week to perform screenings and provide additional educational information about head lice.

Hair Fairies, in business since 1999, is a nationwide, full service salon dedicated to removing head lice with salons in New York, Chicago, Los Angeles, San Francisco and now San Diego. With services including in-salon and in-home screenings and treatments, Hair Fairies also offers school screenings.

“We were pleased to have Hair Fairies come out to our school. Their technicians were thorough, friendly, and accommodating”, commented Beverly Rothenberg, Principal of Hillcrest Elementary.

According to the American Academy of Pediatrics (AAP), if a child is found to have active head lice, “The child’s parent or guardian should be notified that day by telephone or a note sent home with the child at the end of the school day stating that prompt, proper treatment of this condition is in the best interest of the child and his or her classmates.” Both the American Academy of Pediatrics and the National Association of School Nurses discourage the “no nit” policy due to the detrimental impact of prolonged absences sometimes caused by this policy. At the same time the AAP does acknowledge the findings of some experts that removing nits within 1 cm of the scalp can decrease a risk of self-reinfestation and that parents should consider nit removal at the time of treatment.

“Hair Fairies regularly performs school screenings and informational seminars,” said Maria Botham, Founder and President of Hair Fairies. “We have successfully worked with thousands of schools, pediatricians and parents to help minimize the spread of head lice.”

In addition to kid-friendly salons, Hair Fairies offers a full line of all natural removal and prevention products in the salon or online as well as in-home lice removal services, school screenings and informational seminars. For more information about Hair Fairies services, salon or products, call the Head Lice Hotline at 1-877-285-0069 or visit www.hairfairies.com.

About Hair Fairies, Inc. – Hair Fairies has been a trusted name in the head lice removal business since 1999, and has been featured in national publications including The Wall Street Journal and People Magazine. With clinical salons in Chicago, Los Angeles, New York City, San Francisco, and now San Diego, Hair Fairies has become a leader in helping frantic families plagued with head lice. Since it opened, hundreds of pediatricians, departments of public health, schools, and other health professionals have referred clients to Hair Fairies. To learn more about Hair Fairies services, salons or products, call 1-877-285-0069 or visit www.hairfairies.com.

CHICAGO, IL, February 12, 2009 – Hair Fairies, the head lice helpers, recently visited St. Christina School in Chicago to ease the stress of concerned parents dealing with a recent occurrence of head lice at their school.

Realizing the concern and stress head lice at the school was causing both staff and parents, Mary Stokes, the school Principal, reached out to Hair Fairies to explain myths vs. facts about head lice and to answer questions. Hair Fairies visited the school earlier this week to perform a series of informational presentations and answer questions from staff and parents.

“Hair Fairies is a wonderful resource for parents, teachers, and administrators, providing information to help us deal with a sensitive issue,” said Mary Stokes, Principal at St. Christina School.  She continued, “When the Hair Fairies manager came to our school she was reassuring and direct with teachers and parents about the steps that needed to be followed to combat the problem.  I would highly recommend anyone dealing with lice problems to contact Hair Fairies to help them!”

According to the American Academy of Pediatrics, schools can be most helpful by making available accurate information on diagnosis, treatment, and prevention of head lice to the entire school community in an understandable form.

“Hair Fairies regularly performs school screenings and informational seminars,” said Maria Botham, Founder and President of Hair Fairies.  “We have successfully worked with thousands of schools, pediatricians and parents to help minimize the spread of head lice.”

Hair Fairies, in business since 1999, is a nationwide, full service salon dedicated to removing head lice with salons in New York, Chicago, Los Angeles, San Francisco and now San Diego.  In addition to kid-friendly salons, Hair Fairies offers a full line of all natural lice removal and prevention products in the salon or online as well as in-home lice removal services, school screenings and informational seminars.  For more information about Hair Fairies services, salon or products, call the Head Lice Hotline at 1-877-285-0069 or visit www.hairfairies.com.

About Hair Fairies, Inc. – Hair Fairies has been a trusted name in the head lice removal business since 1999, and has been featured in national publications including The Wall Street Journal and People Magazine. With clinical salons in Chicago, Los Angeles, New York City, San Francisco, and now San Diego, Hair Fairies has become a leader in helping frantic families plagued with head lice. Since it opened, hundreds of pediatricians, departments of public health, schools, and other health professionals have referred clients to Hair Fairies.  To learn more about Hair Fairies services, salons or products, call 1-877-285-0069 or visit www.hairfairies.com.

It’s a lousy job, but somebody’s got to do it. Hair Fairies – The Head Lice Helpers – is here to help frantic families as it opens the first and only head lice removal service in Chicago.

CHICAGO, IL – No two words in the English language can stop every parent in their tracks more quickly than “head lice”. Schools, camps, day care centers, and other kid-centric services are often sent into crisis mode when an outbreak occurs, and it is most often the parents who are left to fend for themselves to find a solution.

Thankfully, the pesky bugs that live and crawl on children’s heads, wreaking havoc on a household for weeks or months, have finally met their match thanks to a new business called “Hair Fairies – The Head Lice Helpers”. Hair Fairies is the most trusted manual head lice removal service around, and recently opened a specialized clinical salon whose sole focus is head lice removal at a location in the Lincoln Park area of Chicago.

Hair Fairies elegant designer-appointed clinical salons rival any designer hair salon and provide Game Boys, children’s videos on giant flat screens and portable DVD players to sit on kids’ laps. High-end magazines and high-speed wireless access are provided for adults and trained staff will educate and dispel myths about head lice.

Traditionally, if one child in the family has lice, 80% of the time siblings will contract them, 75% of the time Mom will become infested and 20% of the time dad comes down with a case. “It is important to treat the whole family, not just one family member,” says company founder and President, Maria Botham. “Also, there are a lot of misconceptions regarding head lice. We help clear those up and help parents through a very stressful time”.

Hair Fairies also sells their products via the internet for frantic parents who cannot make it to their salons. Besides having a full-service head lice removal salon in Chicago, Hair Fairies also offers the following services:

1. In-home lice removal

2. School screenings

3. Information seminars

Head lice are a very common problem among school-aged children. Based on national statistics, around 12 million people contract head lice annually; thousands of cases are expected in the Chicago area in 2007. Though head lice are not dangerous, they are annoying, as most schools have a no nit policy, meaning children cannot come to school with “nits” or lice eggs.

“Thank goodness Hair Fairies came to Chicago”, says a thankful parent. “I did not know what I was going to do when I found out my daughter had head lice”. There are still stigmas associated with having lice, which is why most parents don’t want to give their names. Hair Fairies tries to help eliminate those stigmas through education, letting parents and children know that head lice are very common and that having head lice is not associated with a lack of cleanliness. In fact, just the opposite is true, as head lice prefer clean hair.

Hair Fairies has been a trusted name in the head lice removal business since 1999, and have been featured in national publications such as PEOPLE MAGAZINE. With clinical salons in Los Angeles, New York City, San Francisco, and now Chicago, Hair Fairies has become a leader in helping frantic families plagued with head lice. Over the years since it opened, hundreds of pediatricians, departments of public health, schools, and other health professionals have referred clients to Hair Fairies. And now most insurance carriers cover the cost of their services.

“Hair Fairies is the most trusted manual head lice removal service out there,” said Maria Botham. “We have perfected a method of safe, effective head lice removal that we stand behind with a 100% guarantee.”

For more information, call the Head Lice Hotline at1-877-285-0069 or visit www.hairfairies.com